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We are a team of Salesforce Marketing Cloud developers, consultants, specialists and enthusiasts. We work at Merkle, a global digital agency that delivers experience-led transformation. Marketing Cloud is not only our job, it is our passion. This is where we want to share our tips, working concepts, design ideas, hacks, and more. Subscribe to our newsletter for regular updates!

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Marketing Cloud August 2021 Release Highlights

Jovana Marceta17.09.20215 min read
Marketing Cloud August 2021 Release Highlights

The latest Marketing Cloud release is live! This time Marketing Cloud has come with so many exciting updates. In this…

Latest posts

Marketing Cloud August 2021 Release Highlights

Marketing Cloud August 2021 Release Highlights

The latest Marketing Cloud release is live! This time Marketing Cloud has come with so many exciting updates. In this article, we will explore the top features of the Salesforce…

Salesforce Marketing Cloud Group Connect

Salesforce Marketing Cloud Group Connect

Group Connect is a tool inside the Mobile Studio capable of delivering personalized Facebook and LINE messages to your customers. In this article, I focus on LINE capabilities, integration, and…

Marketing Cloud April 2021 Release Highlights

Marketing Cloud April 2021 Release Highlights

The most recent Marketing Cloud release is almost fully in place and those who did not get any updates should receive them soon as well (check the schedule on the…

Marketing Cloud February 2021 Release Highlights

Marketing Cloud February 2021 Release Highlights

The latest Marketing Cloud release is live! This is one of the most exciting and long-awaited SFMC releases, Salesforce have jampacked each studio with new enhancements. Here are our top picks of the main changes and…

Get to know Salesforce Interaction Studio

Get to know Salesforce Interaction Studio

Evergage was found in 2010 by Karl Wirth with the vision of building the next generation customer experience (CX) platform – one that not only collects and analyzes data but…

Identity Management with Interaction Studio (Evergage)

Identity Management with Interaction Studio (Evergage)

Identity Data Management, in short, serves for controlling and management of identity-related data that is stored in systems or cloud environments and is processed across the organization. In the era…